KerrieALDO

KerrieALDO is a British slow fashion brand founded in 2014 by independent fashion designer Kerrie Alexander. The label is dedicated to creating durable, high-quality, handcrafted outerwear with a contemporary twist, offering an ethical alternative to mass-produced fast fashion. KerrieALDO began in Dundee and, after spending four and a half years in Leeds, the studio has returned to its roots in Dundee, Scotland. Every garment from KerrieALDO is designed and handmade in their studio, reflecting a commitment to craftsmanship and attention to detail. The brand prioritises supporting British manufacturing, sourcing fabrics locally whenever possible. Their signature waxed cotton is supplied by Halley Stevensons, a renowned fabric mill with over 150 years of heritage, located in the heart of Dundee. This collaboration underscores KerrieALDO’s dedication to quality and local industry. The KerrieALDO collection is available exclusively online, featuring ready-to-wear designs as well as made-to-order options for menswear, womenswear, and childrenswear. For those seeking a truly unique piece, the brand offers a custom works service, allowing customers to co-create a jacket from scratch, tailored entirely to their preferences. Quality and style are central to every creation, with Kerrie Alexander’s meticulous eye for detail evident in each jacket, overshirt, t-shirt, dress, and accessory. Inspired by music and British subcultures, KerrieALDO blends sustainability with contemporary style, ensuring that ethical choices never compromise on design. The brand’s approach to slow fashion is rooted in thoughtful production, local sourcing, and a passion for craftsmanship. For those interested in collecting their order, KerrieALDO offers a collection service from a DD1 postcode in Dundee, with arrangements made directly upon order completion. Size guides are available on each shop page, and additional sizing advice can be requested via email. KerrieALDO’s story is one of creativity, ethical values, and a deep connection to British manufacturing and design.